A fast growing elder care platform is consolidating India's highly fragmented hearing aid and audiology market through a tech enabled retail network focused on diagnostics, devices and implants.
What the company does
- Operates across 17 cities offering comprehensive audiology services—hearing tests, counselling, premium hearing aids (average ticket ~₹66,000), cochlear implants and specialised diagnostics (VNG, OAE)—with a hybrid model of standalone stores and low capex "clinics in clinics" co located with ENT doctors and eldercare partners.* Leverages India's first tele audiology virtual clinic and app based remote hearing tests for screening, fine tuning, aftercare and second opinions, creating a full patient journey from lead generation to lifetime support.
Market and traction
- Targets a ~₹3,500 crore largely unorganised market where ~9 crore Indians (7.3 crore 50+) face hearing loss, but only ~10 lakh devices sell annually amid low awareness and fragmented access.* Revenue generating and growing at 100%+ YoY, with established stores at 46% CAGR, store level profitability, 1,000+ monthly patients, backed by 100+ eldercare/healthcare partners driving catchment proximity and diversified leads.
Model and expansion
- Diversified revenue (~73% B2C retail, 16% B2B2C with ENTs, 6% implants, 5% hospital diagnostics) with strategies like income linked rentals, incentives for audiologist retention, and hyperlocal camps/digital targeting.* Projected to scale and grow using the technology enabled and franchise model.